Tobacco control expert Clive Bates has been a key figure in the push back against misinformation in the debate about vaping. He tells Tom Gockelen-Kozlowski why retailers should back the industry in the years ahead Even...
In a fast-changing market, ensuring your business has the right merchandising strategy is essential. Tom Gockelen-Kozlowski reports Any store owner knows that the key to a successful sales strategy lies in understanding your business’s location. In...
London retailer Kay Patel explains why the next generation nicotine market has become a crucial part of his sales mix during the past year Vaping has been huge for us in the past year and we’ve...
As the world creeps back to normality, Vape Business has relaunched as a standalone title. Tom Gockelen-Kozlowski explains why it is another sign of the bright future ahead for the category Last week, we launched first...
Micaela Sangiovanni, senior trade marketing manager at RELX, tells Vape Business why the brand is well placed to help stores capitalise on this year’s VApril campaign VApril represents a great opportunity for retailers to leverage on...
Nzo is one of the latest vape brands to emerge on the market in recent years. Here we find out why the firm believes VApril is a great time to invest in its range As VApril...
The month-long campaign is almost here. Tom Gockelen-Kozlowski asks key industry leaders and manufacturers for their insight ahead of the campaign For vape manufacturers and retailers (not to mention consumers), VApril is about much more than...
Shoppers are looking for advice and guidance when they make the transition from tobacco to vape. Tom Gockelen-Kozlowski looks at the ways retailers can fulfil this crucial role One thing is clear: There are vape sales...
The pouch market has been one the big winners in the next generation nicotine product category over the past 12 months. Major brands such as ZYN, VELO and Nordic Spirit have gained popularity among consumers with...
After utilising vape to quit tobacco, how can a former smoker start exploring the rich variety of the vape market? Tom Gockelen-Kozlowski speaks to VPZ’s Doug Mutter to get some expert advice It’s perhaps unsurprising that,...
How can you make sure your business is ready for this year's VApril campaign? Lucas Bartram, head of VapeStation at Real Trading Ltd, gives Vape Business some top tips VB: How should stores be investing in...
Education of staff and customers is key to a store's vape success says Duncan Cunningham, corporate affairs director at Imperial Tobacco and Blu Many shoppers new to the vape category are often overwhelmed by the breadth...
Editor Tom Gockelen-Kozlowski sees light at the end of the tunnel I often get the notion around this time of year that spring is around the corner and I should prepare for the imminent arrival of...
As Aquavape brand owner AQL International steps in to save the jobs – and brands – of Essex-based firm EOS, Aquavape's Ebrahim Kathrada tells Vape Business why its good news for the UK’s vape retailers VB:...
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